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Can H&M ever be sustainable? CEO Helena Helmersson says yes, but it's still far off | Vogue Business
![Letter to colleagues, customers, partners and friends from H&M Group CEO Helena Helmersson about the Coronavirus. - H&M Group Letter to colleagues, customers, partners and friends from H&M Group CEO Helena Helmersson about the Coronavirus. - H&M Group](https://hmgroup.com/wp-content/uploads/2021/01/PRELIGHT_564-mattiasbarda.se-liggande_1-1024x819.jpg)
Letter to colleagues, customers, partners and friends from H&M Group CEO Helena Helmersson about the Coronavirus. - H&M Group
![Green Queen Media on Twitter: "Helena Helmersson On Ethical Labor Source: Vogue UK #quote #hm #ethical #sustainable #notfastenough #minimumwave #helenahelmersson #hope #ethicalfashion #sustainablefashion #ootd https://t.co/o76LFAy6VC" / Twitter Green Queen Media on Twitter: "Helena Helmersson On Ethical Labor Source: Vogue UK #quote #hm #ethical #sustainable #notfastenough #minimumwave #helenahelmersson #hope #ethicalfashion #sustainablefashion #ootd https://t.co/o76LFAy6VC" / Twitter](https://pbs.twimg.com/media/EnWKwGaW4AAjrUD.jpg)
Green Queen Media on Twitter: "Helena Helmersson On Ethical Labor Source: Vogue UK #quote #hm #ethical #sustainable #notfastenough #minimumwave #helenahelmersson #hope #ethicalfashion #sustainablefashion #ootd https://t.co/o76LFAy6VC" / Twitter
![Helena Helmersson, new CEO for H&M, during the companys presentation of the financial report on Thur Helena Helmersson, new CEO for H&M, during the companys presentation of the financial report on Thur](https://cdn.imago-images.com/bild/st/0096549209/m.jpg)
Helena Helmersson, new CEO for H&M, during the companys presentation of the financial report on Thur
![Helena Helmersson, CEO H&M, photographed in Stockholm, Sweden, on June 29, 2021, during an interview in connection with the release of the company's interim report. Photo: Ali Lorestani / TT / code 11950 Stock Photo - Alamy Helena Helmersson, CEO H&M, photographed in Stockholm, Sweden, on June 29, 2021, during an interview in connection with the release of the company's interim report. Photo: Ali Lorestani / TT / code 11950 Stock Photo - Alamy](https://c8.alamy.com/comp/2GJEC8H/helena-helmersson-ceo-hm-photographed-in-stockholm-sweden-on-june-29-2021-during-an-interview-in-connection-with-the-release-of-the-companys-interim-report-photo-ali-lorestani-tt-code-11950-2GJEC8H.jpg)